Tag Archive
Growth in Digital Marketing and How to Benefit from it
The economy has affected all sectors of the world economy and there is not a single area that has not felt the pain. Retail, autos, health-care, finance, non-profit, government, manufacturing, services, consumer staples – all have suffered in some form or another. One of the areas hit hardest is Media. Anyone affiliated with media... »
Players in the World of Digital Marketing – Is ValueClick the Next Buyout Target?
The online advertising business, whether it be display advertising, pay-per-click or pay-per-call is in bull mode. Giants like Google (GOOG), Yahoo (YHOO), Microsoft (MSFT) have recently snapped up a host of players in the business. First, lets look at the different types of companies in this space. Microsoft, Google and Yahoo are the big players... »
Media Wars – Response to Reader Comment
Reader Linda N recently commented on my post titled “ Media Wars Part 2 of 2: Focus on Content and Easy Digital Distribution “ Faisal, I think you’re missing some important points about VOD. Right now, I’m downloading independent films from Unbox, in about 40 minutes to my ZEN. I can watch on the train... »
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